Alyssa Rotunno

Digital Doorstep is where PR brain meets editorial instincts. Written by a NYC publicist-slash-journalist, it covers what editors want and what’s trending, plus pitch call-outs, fresh clips and real, unfiltered industry insight.

Launched 3 months ago

The TLDR On Expert Commentary

Give me the unfiltered truth
Jun 22•Alyssa Rotunno

Knicks In Five, Baby!

The power of sports fanfare
Jun 15•Alyssa Rotunno

ISO: Mental Health Experts + All Things Purple

Quick turn needed!
Jun 11•Alyssa Rotunno

How To Actually Get Writers To Your Events

No, product isn't enough... sorry!
Jun 8•Alyssa Rotunno

How To Avoid The Spam Folder

Sorry, PDFs
Jun 1•Alyssa Rotunno

Your Guess Is as Good as Mine

Why asking for timing updates is usually pointless
May 18•Alyssa Rotunno

Respectfully, Let’s Keep It Virtual

A PR girl’s case for the Zoom deskside
May 11•Alyssa Rotunno

Happy Met Gala Monday, Y'all!

I'm sat.
May 4•Alyssa Rotunno