GTM Journal by Alper Yurder | Substack

GTM Journal by Alper Yurder

Real-world tips and tricks on GTM, founder-led sales, and startup growth. No fluff—just what works.

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GTM Journal | Before you change the tools

The minute outbound comes up, someone asks about tools. Apollo? Clay? HeyReach? GPT?
Jun 9•Alper Yurder

GTM Journal | Before you change the tools

The minute outbound comes up, someone asks about tools. Apollo? Clay? HeyReach? Claude?

Apr 16•Alper Yurder

GTM Journal - March 2026

March was the month one of our clients crossed £1M in qualified pipeline. Another started booking 15+ meetings at £12K ACV. Here's what drove both and…

Apr 1•Alper Yurder

Smarter GTM, Faster Growth: How Startups Win in 2025

Hello world, it’s Alper! Welcome to a new edition of the GTM Journal. Let’s dive in:

Apr 28, 2025•Alper Yurder

Cracking the GTM Code: How Early-Stage Founders Can Win Faster

Your field guide to scaling smarter — whether you're a founder, operator, or just interested in startups & growth. Monthly GTM tactics, sales shortcuts…

Apr 1, 2025•Alper Yurder

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This is GTM Journal by Alper Yurder.